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Pink Mingo
Nov 293 min read
The best B2B holiday campaigns of all time
The B2B brands mastering the art of spreading festive cheer with a professional twist.
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Pink Mingo
Nov 12 min read
2025 marketing health check: are you in good shape?
Your guide to keeping your marketing strategies fighting fit
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Pink Mingo
Jun 136 min read
Marketing leaders: how to get more organised
A few small changes can help you get organised, creative and focused
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Pink Mingo
Oct 5, 20232 min read
Circles of influence
Influencer Marketing is the fastest growing online acquisition tactic, here's how to make it work for your business.
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Pink Mingo
Jun 29, 20232 min read
Empathy and the client experience
Considering customer pains and gains helps you uncover new revenue streams and at the very least spells out how to best market your brand.
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Pink Mingo
May 31, 20235 min read
What to consider when choosing a business name
Naming your business is one of the first decisions you'll make and can impact brand perception, investment and appeal!
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Pink Mingo
Mar 22, 20234 min read
B Corps and business as a force for good
How to become B Corp accredited, the impact on a company’s performance, and how understanding your brand value is key
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Pink Mingo
Nov 16, 20222 min read
Building a high performance marketing team
This blog takes you through how to start, build and organise a highly effective marketing department. As an on-demand marketing director...
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Pink Mingo
Dec 1, 20214 min read
B2B holiday magic
The holidays are big business for consumer brands but can B2B organisations also put the magic of the season to good use? Absolutely!
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Pink Mingo
Sep 8, 20212 min read
How to be a CMO when it's not your job
Are you a non-marketer CEO, COO or BD Director with marketing responsibility? Then this article is for you.
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Pink Mingo
Jul 15, 20212 min read
What is on-demand marketing?
On-demand marketing can transform the way an organisation resources their established marketing function or scales an entirely new business.
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Pink Mingo
Apr 15, 20213 min read
Agility is key to resourcing your marketing plans
How assembling a flexible marketing team can meet fluctuating demand and help you better deliver on your business marketing goals.
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Pink Mingo
Mar 9, 20211 min read
The value of interim marketers
The level of support your organisation needs changes over time and interim marketing consultants are able to step in to restore order and...
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Pink Mingo
Jul 20, 20205 min read
Mindset, motivation and marketing: 10 tips and tools
Practical advice for professional services marketers on how to feel more confident and get your expertise used.
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Pink Mingo
Mar 2, 20203 min read
Are you in danger of diluting your own message?
Increase operational effectiveness and make key marketing moments pop.
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Pink Mingo
Nov 29, 20193 min read
Technology trends
How to use technology to amplify, automate, measure and adapt your marketing plans.
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Pink Mingo
Nov 1, 20193 min read
2020 Planning & Trends Report
Deliver a more successful business year with Pink Mingo's 2020 Planning & Trends series.Â
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Pink Mingo
May 30, 20194 min read
MarTech: what's all the fuss about?
What is Martech? Why is it important? And how should you implement it in your brand strategy?
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Pink Mingo
Apr 4, 20195 min read
Building an inclusive workplace
A Diversity, Inclusion & Equality Strategy with teeth (and heart) is a cornerstone to an effective and engaging employer brand!
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Pink Mingo
Sep 2, 20183 min read
2019 Planning & Trends Report
Top 5 marketing tactics for 2019.
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